**Privacy Policy - Thread of Love**
At **Thread of Love**, your privacy is of utmost importance to us. We are committed to safeguarding your personal information and ensuring that it is used responsibly and transparently. This Privacy Policy outlines how we collect, use, and protect your data in compliance with Indian laws, including the **Information Technology Act, 2000** and the **Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011**.
By using our website **(www.threadoflove.com)**, you agree to the collection and use of your information as outlined in this policy. Please read the following carefully to understand how we handle your personal data.
1. **Information We Collect**
We collect the following types of information:
a. **Personal Information**
When you make a purchase or sign up for our services, we may collect:
- Name
- Email address
- Phone number
- Shipping and billing addresses
- Payment details (credit/debit card, UPI, etc.)
This information is used to process your orders, deliver products, and communicate with you.
b. **Non-Personal Information**
We also collect non-personal information such as:
- Browser type and version
- Device type
- IP address
- Website usage data (e.g., pages viewed, time spent on site)
This data helps us improve the functionality of our website and deliver a better user experience.
2. **How We Use Your Information**
The information we collect is used for the following purposes:
- **Order Processing**: To fulfill and deliver your orders, including processing payments and providing order updates.
- **Customer Support**: To address any inquiries, issues, or requests.
- **Personalization**: To offer personalized content, product recommendations, and promotions based on your preferences and browsing behavior.
- **Marketing**: With your consent, we may send promotional emails or messages about new products, special offers, or updates. You can opt out at any time.
- **Website Improvements**: To analyze user behavior and improve website performance, security, and layout.
3. **Cookies and Tracking Technologies**
Our website uses **cookies** and similar tracking technologies to enhance your browsing experience. Cookies are small files stored on your device that help us remember your preferences and provide personalized features. You can manage or disable cookies through your browser settings, but some website features may not function properly without them.
4. **Sharing of Information**
We respect your privacy and will never sell or rent your personal information to third parties. However, we may share your data with:
- **Service Providers**: Trusted third-party companies who assist us in delivering services (e.g., payment gateways, shipping companies). These providers have access to your information only to perform their tasks and are obligated to maintain confidentiality.
- **Legal Compliance**: If required by law or in response to legal proceedings, we may disclose your information to government authorities or law enforcement agencies in compliance with applicable Indian laws.
5. **Data Security**
We employ industry-standard security measures to protect your personal information. These include:
- **SSL Encryption**: Ensures the secure transmission of sensitive information such as payment details.
- **Restricted Access**: Only authorized personnel have access to personal data.
Despite our best efforts, no online transmission or storage system is 100% secure. We encourage you to take precautions, such as using strong passwords and keeping your account information confidential.
6. **Retention of Data**
We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. After this period, your data will be securely deleted or anonymized.
7. **Your Rights**
As a user, you have the following rights regarding your personal data:
- **Access**: You can request details of the personal information we hold about you.
- **Correction**: You can ask us to update or correct any inaccuracies in your personal information.
- **Deletion**: You have the right to request the deletion of your personal data, subject to legal obligations.
- **Opt-Out**: You can opt out of receiving marketing communications at any time by clicking the "unsubscribe" link in our emails or contacting us directly.
To exercise any of these rights, please contact us at **support@threadoflove.com**.
8. **Third-Party Links**
Our website may contain links to third-party websites. Once you leave our website, we have no control over the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.
9. **Children's Privacy**
Our website is not intended for use by children under the age of **18**. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us, and we will take steps to delete the information.
10. **Changes to This Policy**
**Thread of Love** reserves the right to modify or update this Privacy Policy at any time. Any changes will be posted on this page, and the revised policy will take effect from the date of publication. We recommend reviewing this policy periodically to stay informed about how we protect your information.
11. **Contact Us**
If you have any questions or concerns about this Privacy Policy, or if you would like to exercise your rights, please contact us at:
- **Email**: support@threadoflove.com
- **Phone**: +91-9165088777
- **Hours**: Monday - Friday, 10 AM - 6 PM (IST)
______________________________________________________________________________________________________
**Thread of Love** is committed to protecting your privacy in compliance with Indian regulations, ensuring a safe and secure shopping experience.
--
